Marketing is the process of getting people interested in a destination, product or service through market research, analysis, and understanding of the ideal customer’s interests then presenting that in a fashion which attracts that client base to adopt the product.
I was awarded Best in Canada twice by the Canadian Marketing Association..
2009 – 2011 Swan Lake Christmas Hill Nature Sanctuary is an oasis in the heart of the urban landscape and includes two distinct ecosystems: the beautiful marshland of Swan Lake and the rocky, oak-forested highlands of Christmas Hill. The…
2008 – 2013 Our initial mandate with Angel Solutions was to design them a website with lead generation tactics but over a five year period, we took on a far greater role, creating all their marketing materials including their…
Robert’s Grove is a beautifully appointed Belize beach resort nestled on over 22 acres of the finest white sand beach in Placencia, Belize. Its ideal location allows guests to be surrounded by Belize’s best attractions – the Barrier Reef,…
2001 After moving to Victoria, BC, The Port Angeles Department of Tourism asked us to help them develop an advertising campaign designed to help draw visitors to the Port Angeles and surrounding area. Tucked in the rain shadow of…
Awarded Best in Canada by the Canadian Marketing Association Being asked to launch a brand new product, let alone a disruptive product like what the PT Cruiser was in 1999, was the opportunity of my career. The overall creative…
1994 – 1998 In late 1994, I began work for The Troppus Group in Montreal as their Creative Director after returning from Bermuda. I remember being excited about this project as the company consisted of multiple companies and I…
1992 – 1994 In early 1991, I noticed an ad in Marketing Magazine looking for a Senior Art Director for Foote, Cone and Belding in Hamilton, Bermuda and I decided that I would prepare a resume and apply. I…
In 1982, I began working with O’Keefe Printing. This happened because one of the salesmen for the company was using my creative services and brought Brian O’Keefe, the owner, to meet me one night. I had a very good…
