2009 – 2011
Swan Lake Christmas Hill Nature Sanctuary is an oasis in the heart of the urban landscape and includes two distinct ecosystems: the beautiful marshland of Swan Lake and the rocky, oak-forested highlands of Christmas Hill.
The Sanctuary is a living classroom fostering an understanding and appreciation of nature through educational programs for all ages which encourage responsibility for the care and protection of the natural environment.
It is a leader in the stewardship of functioning ecosystems and an urban refuge that provides opportunities to bring people and nature together. The sanctuary provides a diverse and enriching experience with a focus on natural history, education and ecological restoration to inspire personal action in stewardship activities.
This is achieved by three commitments:
Fostering an understanding and appreciation of nature through direct experiences.
Demonstrating responsible stewardship of the lands and ecosystems through sound ecological restoration and conservation.
Providing education that encourages personal responsibility for the care and protection of the natural environment.
I am writing to say how delighted we are with the marketing tools and website Steve created for the Swan Lake Christmas Hill Nature Sanctuary. Working with Steve was a positive experience from start to finish. The re-design of our organization’s branding began the process, and set the stage for the new look and feel of the web site and all of his signage, which now highlights the features of the sanctuary. All of the new design elements were skillfully incorporated into a very welcoming and visually integrated visitor experience.
That, combined with a substantial increase in search engine presence, has significantly raised our profile in the community, which is already being reflected in an increase of donations coming in, of significance, the success of our capital campaign program, which helped raise over $350,000.00.
Steve really brought us into the twenty first century. Thanks!
– Terry Morrison. Executive Director
After being appointed to their Board of Directors as both their Financial and Marketing Director, I began the process of re-branding the sanctuary and developed the beautiful logo featured above and below in the signage.
The Swan Lake Christmas Hill Nature Sanctuary offers an extensive trail system. For those who like to meander, the lake trails are an easy walk and the floating boardwalk puts you right in the centre of this significant wetland area.
For those looking for a little more exertion, the hill trails offer more of a challenge.
The summit of Christmas Hill sits at 109 meters above sea level and rewards you with a spectacular view of the city. In the spring a sea of wildflowers surrounds you as you walk past the endangered Garry Oak meadow.
We were pleased to be able to design and situate all the signage for Swan Lake.
The website I created was quite progressive in 2009, featuring a WordPress Platform and in 2012, we adapted it to be responsive. The website assisted the sanctuary achieve and exceed their goals for the past decade. One of it’s many successes was the capital campaign which helped raise $350,000.00 to replace the floating boardwalk and south wharf (see at top).
Please visit the website here > Swan Lake Nature Sanctuary
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